Internet. Tecnología. Personas. Desde el 2001.

ping@seisdeagosto.com

Just to share a home-made video based on a digital hologram. The quality is not awesome but you can see how trough a piece o paper you can have «life» in your hands! (Youtube video, 1min):

If you´re curious about how this can be done, check this out: FLARToolkit.

You might also have your own experience.

Last week Seisdeagosto, the company I own, started an interesting project at Lisbon, Portugal. Fortunatelly, some good friends (@Lagartez & @Vostok) had the chance of coming to Lisbon while I was there.
And you might guess the rest… Some of the greatest hits moments where recorded on this humble video (Vimeo, 2:35min):

Thank you all!

Air France, one of the biggest airlines in the world is about to launch a new identity. Last change was made in 1975. Brandimage (beware, small flash intro) has been the company in charge of this project.

Here´s a brief video explaining a bit more about the changing process (Air France Re-Branded – New Logo Identity):

Personally, I prefer much more the older version. I don´t find a good idea taking out the French flag from the logo… You can have more comments about this change at Brand New.

Vía Isabl (our French correspondent in Spain).

Everytime we decide to watch a DVD film we always face the same problem: What surprises will give us the film´s menu to set up language, subtitles, extras…?

It´s like a strange disease: None of these menus are the same, navigation between items are always different and the resources they use to tell you where you are inside the menu change from one DVD to another. Some of them choose themselves what «they think» you want you, some not…

Why the hell a sooo simple navigation scheme has to be sooo difficult to use? I´m afraid that this is because the main objective is to make these menus visual, trendy, cool. But visual, trendy or cool should be the film not the elements to put that film to work… I bet you that lot of elderly people cannot set the way they want a simple film.

«The menus themselves suffer badly from lack of standardization». I think one of these days I´ll try to work on some guidelines for this silly stuff the right way.

Further reading: DVD Menu Design: The Failures of Web Design Recreated Yet Again

Supongo que a más de uno ya le ha ocurrido también:
– Llamas al servicio de información telefónica de Vodafone;
– Después de introducir varios datos, te responde una operadora;
– Le comentas tu problema y te deja unos minutos para investigar espetándote: «Un momentito por favor».

Y ahí empieza el problema. En lugar de una pseudomelodía, o de calzarme algunas ofertas o simplemente de dejar todo en silencio (con algún que otro bip para indicarme que estoy en línea) a Vodafone no se le ocurre otra cosa que chutarte este ruído de ultratumba que me he tomado la libertad de grabar en el siguiente vídeo [Vimeo, 37 segundos]:

La verdad es que si quieres hacerte la idea de que estás pilotando un avión y tal, pues algo de parecido tiene. Pero sinceramente, no es de recibo que este sea el ruído que llevemos soportando años cada vez que contactamos con el servicio de atención al cliente de Vodafone.

¿Hasta cuándo?